Apple 財報釋出,iPhone 銷售按年大升 50%

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People walk past an Apple retail store on July 13, 2021 in New York City. - Stock markets were slightly softer on news of the biggest jump in US inflation in more than two decades and disappointment in results from US investment banks. As trading ended in London, Frankfurt and Paris, major indices hovered around the zero mark, while the Dow Jones index was also a tiny bit lower in midday New York exchanges. (Photo by Angela Weiss / AFP) (Photo by ANGELA WEISS/AFP via Getty Images)
People walk past an Apple retail store on July 13, 2021 in New York City. - Stock markets were slightly softer on news of the biggest jump in US inflation in more than two decades and disappointment in results from US investment banks. As trading ended in London, Frankfurt and Paris, major indices hovered around the zero mark, while the Dow Jones index was also a tiny bit lower in midday New York exchanges. (Photo by Angela Weiss / AFP) (Photo by ANGELA WEISS/AFP via Getty Images)

在新冠疫情之下,企業都有兩面情,一是受其拖累、一是意外的爆紅了。然而 Apple 這兩年以來的整體表現,卻不怎麼樣被影響到,甚至愈賺愈多。在 Apple 的 2021 年第三季財報之中,他們是錄得了按年 36% 增長的收入,達到 814 億美元之多,而當中有一半是由 iPhone 貢獻出來的。淨收入為 217 億美元,按年更是大升了 93%。

按產品來看,iPhone 帶來的收入按年增長 50%,顯然支援 5G 的 iPhone 12 系列確是吸引不少使用者的升級和選用。另一主要 Apple 收入來源是服務產品,按年有 33% 的增長,有著 175 億美元的收入。

至於包山包海,含有 Apple Watch、HomePod mini、AirTag 等產品,統稱為「穿戴式裝置、家居裝置和配件」的收入大項,就有 88 億美元的收入。Mac 電腦和 iPad 類別的收入就分別有 16% 和 12% ,帶來 82 億美元和 74 億美元的收入。看起來並沒有太大的特別,但其實說到幾年之前,Mac 電腦的銷售僅算平庸,浮沉在 40 億美元左右的收入,不過換了 M1 處理器之後所引起的注意,似乎也成功轉變成金錢。

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