TikTok 搜索結果被指充斥不實資訊

PARIS, FRANCE - MARCH 05: In this photo illustration, the social media application logo, Tik Tok is displayed on the screen of an iPhone on March 05, 2019 in Paris, France. The social network broke the rules for the protection of children's online privacy (COPPA) and was fined $ 5.7 million. The fact TikTok criticized is quite serious in the United States, the platform, which currently has more than 500 million users worldwide, collected data that should not have asked minors. TikTok, also known as Douyin in China, is a media app for creating and sharing short videos. Owned by ByteDance, Tik Tok is a leading  video platform in Asia, United States, and other parts of the world. In 2018, the application gained popularity and became the most downloaded app in the U.S. in October 2018. (Photo by Chesnot/Getty Images)
PARIS, FRANCE - MARCH 05: In this photo illustration, the social media application logo, Tik Tok is displayed on the screen of an iPhone on March 05, 2019 in Paris, France. The social network broke the rules for the protection of children's online privacy (COPPA) and was fined $ 5.7 million. The fact TikTok criticized is quite serious in the United States, the platform, which currently has more than 500 million users worldwide, collected data that should not have asked minors. TikTok, also known as Douyin in China, is a media app for creating and sharing short videos. Owned by ByteDance, Tik Tok is a leading video platform in Asia, United States, and other parts of the world. In 2018, the application gained popularity and became the most downloaded app in the U.S. in October 2018. (Photo by Chesnot/Getty Images)

網路世界給任何人都有權利自由發言,不過這也引起了假消息犯濫的問題。做為其中一個最大社群平台的 TikTok 雖然強調有措施迄止,但據美聯社引述網路事實考據研究員組織 NewsGuard 的報告,他們在 TikTok 以多個重大新聞主題為搜索測試的採樣中,有接近 20% 的結果是包含不實資訊,新聞主題包括俄羅斯對烏克蘭的戰事、新冠疫苗、2021 年衝擊美國國會山莊事件等。

NewsGuard 再指即使輸入一些無害的查詢關鍵字,但會引出假新聞的建議,像是「climate change」就會有反對氣候科學的內容。另外在以 2022 年美國中期選舉為關鍵字來作查詢,TikTok 的首 20 個結果中,就有 12 個包含了強烈政治意向的內容。據 TikTok 回覆 NewsGuard 的查詢時表示,他們不允許平台上有「有害的不實資訊」並會下架有關內容。

的確,Tiktok 在 2020 年年底前就下架了接近 35 萬條影片有關當年美國總統大選的內容,據指他們是透過 AI 來審核之後,自動標識內容有問題或是尋求人類員工再次查證。然而在一番努力之後,TikTok 上似乎還是不乏有問題的內容。

是說,這份報告出來的時機也剛好是 TikTok 營運長 Vanessa Pappas 因應國家安全而被美國國會召見的前夕,相信議員們都會執著於相關的痛點來進行質詢。